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Photo Manipulation For Mitsubishi Montero Sport Newspaper Ad

 
Client wanted an "aggressive," "masculine-looking" ad for their new Montero Sport. The idea is to emphasize the power of the SUV. What better way to do that than have the Montero Sport pull an American attack helicopter out of the sky? Image manipulation because I could not bring an American attack helicopter for a photoshoot.
Photo manipulation by Pong Lizardo for Mitsubishi Montero Sport
Pong Lizardo Mitsubishi Montero Sport newspaper ad mockup - Half-page
Pong Lizardo Mitsubishi Montero Sport newspaper ad mockup
Pong Lizardo photo manipulation for Mitsubishi Montero Sports
Pong Lizardo image manipulation details Mitsubishi Montero Sport
Picture
"Wow! Your graphic work is by far the best. Looks great."
–Mitsubishi Motors
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Packaging And Logo Design For BelRad Laundry Detergent

 
Client wanted a logo design and a packaging design. The logo and the packaging design both shows a swirling visual element to simulate the water movement which cleans the clothes inside washing machines. 
Pong Lizardo logo design for BelRad laundry detergent
Pong Lizardo - BelRad packaging design mockup
Pong Lizardo - BelRad packaging label design
BelRad comes from 2 Haitian words, "bel" (beautiful) and "rad" (clothes). Literally, it means beautiful clothes. BelRad is a lavender-scented laundry detergent. The local market likes the scent of lavender and also believes that lavender makes the clothes cleaner.
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Packaging design Huntsman's Vinegar

 
Like Caryl Dish Soap packaging label designs, client wanted to update their old packaging labels. The task is to make client's vinegar packaging up to par with other vinegars sold in the market.
Huntsman Apple Cider Vinegar packaging design by Pong Lizardo
Huntsman White Vinegar packaging design by Pong Lizardo
Huntsman Vinegars packaging design mockup by Pong Lizardo
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Packaging And Logo Design For P'tite Saveur Premium Ice Cream And Sorbet Maker

 
The challenge: client wanted a "modern-looking medieval styled logo using gothic fonts."–actual words from client. Odd request, or odd taste, I should say. So, I was more than happy to oblige.
Pong Lizardo P'tite Saveur logo design.
Pong Lizardo P'tite Saveur packaging design.
Pong Lizardo P'tite Saveur logo and packaging design.
Pong Lizardo P'tite Saveur packaging design details.
Note: P'tite Saveur logo and packaging design is a dead project from 10 years ago. Client didn't push through with the project. It's displayed here for portfolio purposes.
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Sketchbook: 6B Pencil Illustrations

 
All of these pencil drawings were done in 6B pencil back when I was a student in the university. It brings me some sort of nostalgia looking at it now.
Pong Lizardo's sketch book, 6B pencil illustration
Pong Lizardo's sketch book, 6B pencil illustration
Pong Lizardo 6B pencil illustration details

Pong Lizardo 6B pencil illustration details
Pong Lizardo 6B pencil illustration details
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Packaging & Logo Design For Sun-Lite Laundry Detergent

 
Client wanted an update of their existing packaging design for their laundry detergent product for the lower income market. The goal in these designs is to make the product look "aspirational"–give the feeling of a premium product through the packaging's visual elements.
Sun-Lite packaging design by Pong Lizardo
Sun-Lite logo design by Pong Lizardo
Sun-Lite packaging label design by Pong Lizardo
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Product Photography And Photo Manipulation For Jumex Sport Energy Drink

 
​Client wanted a refreshing photo of Jumex Sport's various flavors. To achieve the look the client wants, it was necessary to edit and manipulate the photo during post production.
Jumex Sport product photography by Pong Lizardo
Jumex Sport product photography by Pong Lizardo
Jumex Sport product photography by Pong Lizardo
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Photo manipulation For Behrmann Motors SUV Promo

 
It was necessary to manipulate this photo because the photo provided was less than perfect. Client wanted to show "grit" and for the SUV to "come to life" in this print ad for an SUV promo.
Volkswagen Touareg photo manipulation by Pong Lizardo
Behrmann Motors SUV promo newspaper mockup by Pong Lizardo.
Volkswagen toureg photo manipulation by Pong Lizardo
Behrmann Motors photo manipulation details by Pong Lizardo
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Logo And Corporate Design For PubliGestion

 
PubliGestion S.A. wanted to rebrand itself into what it's colloquially called "PG". For a marketing agency that has been in operation since 1977, the logo must reflect a "sense of establishment" and competency. Black was chosen as official color to save on printing cost and for the branding to remain consistent across multiple materials and platforms.
PG corporate design mockups by Pong Lizardo
PG logo design by Pong Lizardo
PG corporate design mockup by Pong Lizardo
Below is the first attempt at rebranding PubliGestion. Boss, wanted to use shocking red as the agency's primary color. On a personal note, I'm glad my proposal for an all-black branding was chosen. Red seems too edgy for it's target market. The agency might be a creative agency but its clients are not artists, it's business people.
PubliGestion S.A. (PG) corporate design by Pong Lizardo
PG logo design by Pong Lizardo
PG corporate design by Pong Lizardo
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Packaging Design & Logo Design For Victori Pasta

 
Client wanted a new packaging and logo design for a pasta product they've been selling since the 60's. 3 options were provided (1) A contemporary design. (2) A design which bridges traditional and modern and finally, (3) A design resembling their old packaging. Can you guess which one was chosen?
Victori Pasta logo design by Pong Lizardo
Victori Pasta packaging design mockup by Pong Lizardo
Victori Pasta logo design by Pong Lizardo
Victori Pasta packaging design Pong Lizardo
Victori Pasta logo update by Pong Lizardo
Victori pasta packaging design by Pong Lizardo
In the end, client chooses the design #3–the one resembling their old packaging the most.
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